When I was a little kid, my sister and I had a Saturday morning tradition. Our mother would give us each a couple of dollars, and we’d walk about a mile to Mike’s store. Mike’s was a tiny little convenience store with many different kinds of penny candy, and it was very popular with kids.

One day, on our way back home, I opened my little paper bag full of candy and pulled out a Cow Tale. I took a bite and hated it! I was right next to the canal, so I threw the rest in (the candy, not the wrapper!). I then noticed that no less than ten small fish swarmed the cow tale and ate it immediately.

The next Saturday, even though I hated the candy, I bought more cow tales. I went back to the canal to see if I could replicate the results. The answer: fish love cow tales.

What’s my point?

Let’s think about what would happen if my intent was to catch a lot of fish. I’d probably first think about worms, lures, etc. I might even go to the tackle shop and ask. Or turn on the T.V. and catch a fishing show. If it were today rather than when I was a kid, I’d just go online and do the research.

I’m sure I would get a lot of information on what works, what doesn’t, and I’d get lots of suggestions. But it’s safe to say that I wouldn’t end up with Cow Tales.

There’s a lot left to be discovered. Don’t just rely on what has been done in the past. Sometimes you need to throw candy in the canal and see what happens.

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