I enjoy a little photoshopping myself. This was inspired by a Billboard in LA during the Scott Peterson trial. A Radio station was trying to get poll votes for the verdict. This rendition is for the divorce lawyer in YOU:
You can lease a Billboard like this in El Cajon, California with a Daily Effective Circulation rate of 60,720 people. It will set you back about $4300/month.
Popularity: 60% [?]
June 30th, 2007 at 9:19 pm
funny, funny… but all kidding aside, you do point to a growing trend that is preferred by clients and helps make your practice & personal brand stand out — for all the right reasons —- flat fee-for-services.
November 20th, 2007 at 1:35 pm
Looks like this lawyer will need to get a lot of clients to pay the 4300/a month bill. Somehow I bet he will. The divorce rate in this country is pathetic. Why even get married?
August 11th, 2009 at 6:27 am
Adding to my previous comment… I just arrived home from a business trip to Las Vegas, and just had to comment that I counted 5 billboards that displayed the *Divorce Him!* advertisement. Perhaps this is one area of the law I should have looked into more closely!! Like antonio said: Why even get married?
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February 23rd, 2010 at 5:33 pm
In Poland such things are illegal. First of all this stress the price and not the quality of actions taken, second ethical code of lawyers allows only to inform about address of the office.
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Billboard advertising is the best way of targeting the audience and promoting your product in public. But this type of advertisement is looks like funny. I am sure that divorce lawyer customer would be increased. Given line Husband a dangerous cheating monster creates negative thinking in women’s mind, Not good for husband point of view.
August 20th, 2010 at 12:50 pm
Billboards are great for branding but I would not refer to them as a direct medium. Television and the internet are much more efficient when directly connecting with the potential client. You can express much more information through TV and Internet than you can on any form of a print ad.
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