Law-Firm Blogs: Marketing Device or Mere Diversion?

Posted by Dan Slater That was the question posed Friday by Dechert’s James Beck and Jones Day’s Mark Herrmann, co-authors of the well-read Drug and Device Law blog. Given that, for instance, Drug and Device scores 25,000 page views per month, “wouldn’t you expect at least a few of your colleagues to wander down the hall [...]

Law-Firm Blogs: Marketing Device or Mere Diversion?

Online Marketing For Lawyers - How Lawyers Can Increase Online Presence

BALTIMORE, Feb. 4 Online directory & news service — Local-Attorneys.com has announced its recommendations for online marketing activities for law firms in 2008. Forget the television commercials, radio ads, and other gimmicks. This is a year that law firms are focusing on their presence online. Not only will a great online presence boost the brand and [...]

Online Marketing For Lawyers - How Lawyers Can Increase Online Presence

Handvertising: Advertisers looking at your skin in a new way

So you have seen advertisements from commercials to billboards. Now advertisers are looking at your skin to place their ads! Look at how this Orange County based company is getting venues to let advertisers on their customer’s hands. This is a new form of advertising and is completely different from the television commercials and magazine ads people are used to. [...]

Handvertising: Advertisers looking at your skin in a new way

Legal Business Development Book Reveals Secrets to Law Firm Marketing

Courting Your Clients: The Essential Guide to Legal Marketing BOCA RATON, Fla. — Legal marketing is a key ingredient for an attorney’s success in today’s competitive legal environment, but it is rarely taught in law school. The art of rainmaking - how to attract and retain clients - remains a mystery to many lawyers at all [...]

Legal Business Development Book Reveals Secrets to Law Firm Marketing
Textbook Piracy Concerns in Modern Academia

Textbook Piracy Concerns in Modern Academia

09 September 2008

The publishing industry is facing a number of challenges in this highly technical society. Reports of decline in sales of textbooks have become regular news for most university presses. And the issues surrounding the decline just make the situation get a little darker. The proliferation of web sites that offer pirated versions of textbooks has been [...]

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Misleading Marketing Tactics Used By HMOs

Misleading Marketing Tactics Used By HMOs

28 April 2008

There are a number of ways people are lured into signing up for Health Maintenance Organizations or HMOs. The best method so far is advertising or rather misleading advertising, in which HMOs appear to offer more than they actually deliver. I think this is one of the reasons why organizations like the Health Administration Responsibility [...]

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Defense attorney ad Jamaica’mon

21 January 2008

This is just downright funny… I wonder who his target market is?!?               http://flickr.com/photos/bhartzer/ Popularity: 92% [?]Technorati Tags: bad ads

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Posted in Lawyer Advertising, Legal NewsComments (1)

Humorous Lawyer Ads: Cuomo Is Not Amused

11 December 2007

Lawyers who advertise in the state of New York should not be funny. Or creative. Or gimmicky. Or have a slogan.  Attorney General Andrew Cuomo filed a brief yesterday saying just that, appealing a July decision by a federal district judge’s who held that the new restrictions on lawyer ads violate First Amendment free speech rights [...]

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Drumming Up Business as a One-Man Band

24 August 2007

Waiting to open a solo practice until you know where all your work will come from is like waiting to have children until you know where all the money (or time) will come from: You’re likely to wait forever. Each of those life-changing opportunities requires a certain amount of faith. However, the chances of long-term [...]

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Posted in Lawyer Advertising, TutorialsComments (3)

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